Rodney Rothman Closes Broadcast Direct Deal With Fox Entertainment

FOX Entertainment and Modern Magic, an innovation-focused media company founded by Academy Award-winning director Rodney Rothman (Spider-Man: Into the Spider-Verse) and producing partner Adam Rosenberg, have entered into a direct-to-air deal to developed animated programs for the FOX Network. The announcement was made TODAY by FOX Entertainment President of Entertainment Michael Thorn.

Under their recently launched company, Modern Magic, will develop and produce a new wave of half-hour and one-hour animated series for FOX. Content created under the live streaming deal will be fully owned and distributed by FOX Entertainment and produced by Emmy Award-winning animation studio Bento Box Entertainment. Modern Magic will also look to partner on a number of projects with other animation production studios under its deal with FOX and Bento Box as a studio.

“What I love about Rodney is that there’s no LIMIT to his creative, comedic genius, whether it’s reimagining iconic franchises, crafting instant cult classics or writing jokes for Letterman,” Thorn said. “This direct deal with Rodney and Adam greatly expands our rapidly growing Dominion Animation plan, which is a key pillar for our growth strategy here in the US and abroad.”

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“Michael and his team at FOX Entertainment are the undisputed all-time champions of broadcast animation; their track record speaks for itself. At Modern Magic we are committed to exploring the boundaries of what popular animated storytelling can be in 21st Century and this partnership Fox has extended is a real opportunity and a much-appreciated vote of confidence for us and the worldwide community of ambitious and amazing artists we are grateful to work with,” said Rothman.

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About Modern Magic

Modern Magic is a media company focused on creating innovative event animation and live-action entertainment for 21st century audiences. Since its founding in 2021, it has created a vibrant pipeline of projects with studio partners across Hollywood, including Columbia Pictures, Illumination, Interscope, Warner Bros., Sony Pictures Animation, Skydance, Picturestart, FX, Sony Pictures Television and 20th Television.

About FOX Entertainment

With a legacy spanning more than 35 years, FOX Entertainment is one of the world’s most recognized media brands and a prolific producer of content across its iconic broadcast network and across owned and third-party streaming platforms. Known for its independent, innovative spirit and provocative, groundbreaking storytelling, the company reinvented itself in 2019 with the formation of the new FOX Entertainment.

While maintaining its leadership in broadcast television (9-1-1, The Simpsons, The Cleaning Lady, Hell’s Kitchen, LEGO Masters), the company is actively building a portfolio of businesses and library of original owned content.

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To date, FOX Entertainment’s long-term growth strategy has included the acquisitions of award-winning animation studio Bento Box (Bob’s Burgers, The Great North, Krapopolis, Grimsburg, HouseBroken), entertainment platform TMZ and global production studio MarVista Entertainment. as the formation of the historic culinary and lifestyle content venture Studio Ramsay Global (Next Level Chef) in partnership with the legendary Gordon Ramsay.

The company also created its unscripted studio FOX Alternative Entertainment (The Masked Singer, I Can See Your Voice, Name That Tune), FOX Entertainment Studios (Monarch, Animal Control) to develop scripted content, the worldwide content sales division the world, FOX Entertainment Global and Web3 media and creative technology studio Blockchain Creative Labs.


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